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A Pricing Manager develops and implements pricing strategies for a company's products or services. They work closely with several other departments, including sales, production, marketing and public relations. This position is growing in popularity within a changing pricing industry, and professionals are sharpening their skills to prepare. We have created a quick guide to outline the leading characteristics of an outstanding Pricing Manager!...
Why it’s urgent – and how the best companies combine innovation and marketing to rebuild their pricing power and their profits The most urgent management challenge of our time is to combine innovation and marketing into one unified process. Even the best marketing can’t save a company that fails to innovate. On the other hand, even the most innovative ideas will flop if companies do not understand the value of their products...
As a value-add for our pricing professional followers, we have compiled a  collection   of the best pricing focused hard-copy books and e-books available. The entries for each book are tagged by subject matter, include the author(s), publisher, date of publication, a picture of the front cover, and a brief summary. For your convenience, we have also included a link to purchase them on-line. Buying through Pricing Resources...